Podcasts
Listen for practical advice on systems, communications, content and design
ADA Guidelines for Digital Signage
EPISODE 50 | Derek DeWitt, communications specialist for Visix Professional communication is about inclusion. The number and type of disabilities are more prevalent and varied than you might think, and…
How to Make Internal Communications More Authentic
EPISODE 49 | Guest: Ray Walsh, independent internal localization consultant & author of Localizing Employee Communications How do you engage people but still maintain consistency in branding and messaging? How…
Using Digital Signage for Activism and Inclusion
EPISODE 48 | Guest: Debbie DeWitt, marketing communications manager for Visix In this episode, we cover five aspects of incorporating activism and inclusion into your messaging: culture, education, trust, respect…
Automated Digital Signage – Set It and Forget It
EPISODE 47 | Guest: Jill Perardi, director of professional services for Visix Digital signage doesn’t have to be a lot of work. Any good content management software will let you…
Digital Signage for Health and Safety
EPISODE 46 | Guest: Trey Hicks, chief sales officer, Visix, Inc. Health and safety is important in all work environments, but it’s paramount in manufacturing and industrial settings. Accidents can…
Call to Action Examples & Advice for Digital Signage
EPISODE 45 | Guest: Ellyce Kelly, professional services consultant, Visix, Inc. A call to action is a short, clear instruction that motivates your audience to do something, like “register now” or “learn…
Localization & Why It Matters
EPISODE 44 | Guest: Ray Walsh, independent localization expert, author of Localizing Employee Communications We talk a lot about audience engagement with digital signage, and one way to ensure people…
Digital Wayfinding 101
EPISODE 43 | Guest: Jill Perardi, director of professional services for Visix Wayfinding at its most basic level is simple – help people get from point A to point B….
Why You Need Room Signs Instead of Tablets
EPISODE 42 | Guests: Sean Matthews, president & CEO of Visix and Joe Murray, system engineer, Visix, Inc. For space management, nothing is as effective as digital room signs. They’re…
Reopening After COVID-19 | Digital Signs for Safety
EPISODE 41 | Guest: Debbie DeWitt, marketing communications manger, Visix, Inc. As facilities reopen after restrictions are relaxed, it’s vital to communicate any and all new policies to people entering…
10 Quick Digital Signage Tips for CMS Managers
EPISODE 40 | Guest: Ellyce Kelly, client relationship manager, Visix, Inc. Everyone loves a top 10 list, so here are 10 quick digital signage tips for any CMS manager. Whether…
Voice-Activated Signage Explained
EPISODE 39 | Guest: Trey Hicks, chief sales officer, Visix, Inc. Interactivity is becoming ubiquitous in digital signage, and today there’s a new way to interact with the screen: voice…
Video Walls: The Ins and Outs
EPISODE 38 | Guest: Joe Murray, systems engineer and architect, Visix, Inc. Video walls are big, bold and beautiful, and they always capture attention. But it’s more than just tossing…
Interactive Wayfinding and Directories – Plan for Success
EPISODE 37 | Guest: Jill Perardi, creative services manager, Visix, Inc. One way to improve the visitor experience is by offering interactive wayfinding and directories. But what exactly does that…
Why Customer Experience Is the New Buzzword
EPISODE 36 | Guest: Sean Matthews, president & CEO, Visix, Inc. Customer experience, consumer experience – it’s all about the impression you make on your audience. As people become used…
Questions to Ask when Shopping for Digital Signage Software
EPISODE 35 | Guest: Ellyce Kelly, client relationship manager, Visix, Inc. Digital signage software isn’t an off-the-shelf product. The content management system (CMS) you’ll need will depend on what you…
Networking Basics for Digital Signage
EPISODE 34 | Guest: Joe Murray, systems engineer, Visix, Inc. Though the purpose and goals of digital signage might seem a bit abstract – things like engagement and return on…
Ideas to Make Your Signs Interactive
EPISODE 33 | Guest: Jill Perardi, creative services manager, Visix, Inc. Interactivity is ubiquitous. Websites only work through interactivity. Social media is dependent on people interacting with each other’s content….
8 Scalable Features of an Enterprise CMS
EPISODE 32 | Guest: Sean Matthews, president and CEO, Visix, Inc. One of the main advantages to having enterprise-level digital signage is scalability. Not just in terms of the size…
5 Key Advantages of Enterprise Software for Digital Signs
EPISODE 31 | Guest: Sean Matthews, president and CEO, Visix, Inc. The digital signage field has become quite crowded lately, with hundreds of companies offering just about every kind of…
PowerPoint Design for Digital Signs
EPISODE 30 | Guests: Melissa Sartin, creative content artist for Visix, and Dwayne Johnson, senior interactive artist for Visix One of the most popular ways to create content for digital…
Human-Centered Design for Digital Signage
EPISODE 29 | Host: Derek DeWitt, communications specialist, Visix, Inc. Human-centered design (HCD) is an approach to problem solving used in design and management frameworks. It puts people at the…
Understanding Organizational Culture and Employee Types
EPISODE 28 | Host: Derek DeWitt, communications specialist, Visix, Inc. Digital signage can be a core element in organizational communications, especially internal. To truly use it effectively, you have to…
Image Tips for Digital Signs
EPISODE 27 | Guest: Jill Perardi, creative services manager, Visix, Inc. Though digital signage content usually includes text, it’s a visual medium and pictures can make or break a message’s…
Four Digital Signage Shortcuts
EPISODE 26 | Guest: Debbie DeWitt, marketing communications manager, Visix, Inc. Constantly creating fresh, exciting digital signage content can be quite a burden, especially for a small team tasked with…
Engaging the New Workforce with Digital Signs
EPISODE 25 | Guest: Debbie DeWitt, marketing communications manager for Visix The pace of technology has created a true generation gap. What’s being called the “new workforce”, currently mainly made…
Measuring the Effectiveness of Digital Signage Designs
EPISODE 24 | Guest: Jill Perardi, creative services manager for Visix You’ve spent a lot of time and energy creating what you think are wonderful, eye-catching messages. But how do you…
Maintaining Momentum on Digital Signs
EPISODE 23 | Guest: Debbie DeWitt, marketing communications manager for Visix You’ve launched your digital signage system and everything is going well. But how do you keep things running smoothly?…
Engaging Business Teams with Digital Signage
EPISODE 22 | Guest: Sean Matthews, president and CEO of Visix Today’s business environment is competitive, and internal communications need to support and encourage employees continuously and consistently. Engaging business teams…
Using Digital Signs to Recognize Employees
EPISODE 21 | Host: Derek DeWitt, communications specialist for Visix Multiple studies have shown that employees who feel valued are happier, work harder and change jobs less frequently. There are psychological…
Adding Digital Signs to Your Alert System
EPISODE 20 | Guest: Sean Matthews, president and CEO of Visix Having comprehensive and integrated alert capabilities is important to every kind of organization – from schools and universities to…
Tips to Measure Digital Signage ROI
EPISODE 19 | Guest: Ellyce Kelly, client relationship manager for Visix What’s the point of your communications? What are you trying to say, and what should people do or know once they…
Get Inspired by Modern Marketing Trends
EPISODE 18 | Guest: Debbie DeWitt, marketing communications manager for Visix The times have changed, especially the way we all respond to marketing. How can you enhance the customer experience rather…
Automated Content for Digital Signs
EPISODE 17 | Host: Derek DeWitt, communications specialist for Visix Information today changes at breakneck speed, and your audience is used to having the latest facts at their fingertips at any…
Storytelling and Text Tips for Digital Signs
EPISODE 16 | Guest: Jill Perardi, creative services manager for Visix While a good amount of what you put on your digital signs is visual, the main component is always going…
13 Ways to Fail at Digital Signage
EPISODE 15 | Guest: Sean Matthews, president and CEO of Visix Over the years, we’ve seen a lot of systems get installed with lots of excitement and high expectations, then languish…
Gamification Ideas for Digital Signage
EPISODE 14 | Host: Derek DeWitt, communications specialist for Visix Digital signage is all about engagement. And to engage your audience, you have to offer them something interesting and compelling on…
Communications Planning for Digital Signs
EPISODE 13 | Guest: Debbie DeWitt, marketing communications manager for Visix Digital signage is about reaching people, engaging people, and getting them to do something. Don’t get bogged down in the…
Best Practices for Digital Signage Layouts and Playlists
EPISODE 12 | Guest: Jill Perardi, creative services manager for Visix What you put on your screens is important, but so is how you put it on them. And when. And…
Metrics and Measures on Digital Signs
EPISODE 11 | Guest: Sean Matthews, president and CEO of Visix The modern workplace thrives on data – it stimulates teamwork, drives performances, provides transparency, and allows the organization to…
16 Digital Signage Start Up Tips
EPISODE 10 | Host: Derek DeWitt, communications specialist for Visix You’ve selected a digital signage vendor with all the components and services you’ll need. So, just pick a date for installation,…
Launching a Digital Signage Pilot
EPISODE 9 | Guest: Ellyce Kelly, client relationship manager for Visix Running a digital signage pilot is a vital step for every installation, no matter the size. Whether you’re launching a…
Digital Signage Design Primer 2 – Practical Tips
EPISODE 8 | Guest: Jill Perardi, creative services manager for Visix If people don’t like what’s on your screens, they won’t look at them. It’s that simple. If your screens are…
Digital Signage Design Primer 1 – Basic Foundations
EPISODE 7 | Guest: Jill Perardi, creative services manager for Visix People are busy. People are distracted. How will you get them to look at your screens, digest what’s there, remember…
12 Ways to Increase Engagement with Digital Signs
EPISODE 6 | Guest: Ellyce Kelly, client relationship manager for Visix Effective communication drives employee engagement and improves financial performance. Digital signage is one of the most powerful communication tools an…
14 Quick Digital Signage Content Ideas
EPISODE 5 | Guest: Ellyce Kelly, client relationship manager for Visix Content is king in communications, and with digital signage it is literally the entire point. Sure, your screens might look…
How to Connect with Three Generations in the Workforce
EPISODE 4 | Guest: Debbie DeWitt, marketing communications manager for Visix The days of impersonal employment are over. Sure, in our grandparents’ day, it was enough to have a job that…
Understanding Audience Motivations
EPISODE 3 | Guest: Debbie DeWitt, marketing communications manager for Visix What do audience motivations have to do with digital signage? Why can’t I just put a message up on the…
8 Steps to Plan a Digital Signage System
EPISODE 2 | Guest: Sean Matthews, president and CEO of Visix Digital signage is only as good as your plan for how you’ll use it. Not just what’s on the screens,…
What is Digital Signage & Why You Need It
EPISODE 1 | Guest: Sean Matthews, president and CEO of Visix Digital signage is ubiquitous in retail, and is being adopted more and more for organizational communications. This podcast discusses…
TechDecisions: Managing your COVID-19 Response with Digital Signage
On this episode of the My TechDecisions podcast, Associate Editor Zachary Comeau talks to Sean Matthews, president and CEO of digital signage company Visix. We talk about how digital signage…
Digital Signage Stories: Hall County School District Finds the Power of Digital Signage
In the K-12 educational environment, the possibilities of digital signage often are just talked about. Rarely do these talks turn into reality as strict budgetary guidelines limit many school districts…
rAVe Publications: Visix Demos Six New Products from InfoComm 2019
In this videocast with Gary Kayye, Sean Matthews walks us through six products that Visix premiered at InfoComm 2019. He covers two new media players, the full Visix room sign…
DigitalSignageToday: Customer Experience and Digital Signs
This podcast tackles topics ranging from trends in the banking sector to innovative customer experience technology. Bradley Cooper, editor, Digital Signage Today, speaks with Suzanne Cluckey, editor of ATM Marketplace,…
TechDecisions: Digital Signage in Corporate Settings
On this episode of My TechDecisions Podcast, host and TD Managing Editor Jonathan Blackwood interviews Sean Matthews, CEO and President of Visix, about digital signage. Specifically, Matthews discusses digital signage…
rAVe Publications: The Most Customizable Room Sign Line at InfoComm
Want to be able to totally-customize a room sign for your clients in higher ed, corporate or UCC spaces? Well, according to Visix founder Sean Matthews — in booth 2321…
Sixteen:Nine: Visix Stands Out from the Digital Signage Software Pack
Sean Matthews managed to break away from booth set-up at Digital Signage Expo – well, actually he was probably happy as a clam to get away from the noise and…
Digital Signage Stories: Georgia State University Digital Signage Case Study
Georgia State University is widely known as one of the best public research schools in the United States. With 55,000 students attending, digital signage has become a powerful tool to…