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Masterclass 4: Digital Signage Design Guide

Digital signage design is a craft. It’s very different from print design, and requires an understanding of the medium and methods to grab your audience’s attention and motivate them to take action. Our Masterclass Digital Signage Design Guide gives you practical design tips, best practices and storytelling techniques you can start using today:

  • Why Good Design Matters
  • It’s Not Print
  • Top Six Graphic Design Tips
  • 5 Ways to Make People Look
  • Call to Action Is Essential
    • QR Codes
  • Brand Standards
  • Best Practices for Layouts
  • Best Practices for Playlists
  • Backgrounds Are Your Foundation
    • Color-Coding Messages
  • Using Themes and Templates
    • Templates
    • Themes
  • Design for Display Specs
    • Display Sizes Matter
    • Video Walls
  • Writing Effective Copy
    • Text Tips
    • Chunking Information
    • Keywords Trends
    • Language Trends
  • Visuals
    • Photography Tips
    • Selfies for Digital Signs
    • Icon Systems
    • Where to Find Graphics
    • Audio or No Audio?
  • Current Design Trends
  • Design for Interactivity
  • Design for Accessibility
    • Designing for The Color-Blind
  • Design Psychology
    • Emotional Triggers
    • Core Values
  • Communicate Through Storytelling
    • The Art of The Story
    • Lessons from Burma Shave
  • No Design Required
  • Measuring Success
    • Communications Effectiveness
    • Technical Design
    • Creativity
  • Common Design Mistakes

DOWNLOAD THE GUIDE