There are currently four generations in the workplace – Veterans, Baby Boomers, Generation X and Millennials. They are all very different in their influences, how they use technology, and how they like to communicate.
The name of the game in digital signage is engagement, and looking carefully at each age group to understand their unique interests and influences lets you tailor how you present information to them for the most impact.
Watch our presentation about how to connect with all four generations. In this 30-minute webinar, we discuss:
- Generational differences in styles of communication;
- How to meet the expectations of all segments of your digital signage audience; and,
- Ways to tap into what each generation knows, likes, and are likely to respond to.